We recommend that you begin with the Navigator Plan, our proven 3-step process for developing a strategy to communicate with existing and potential clients. Once you’ve completed the Plan, we can work with you to implement your tactics, manage your activities and report on your progress.
The C3 Navigator Plan
1. Collaborate – We conduct a comprehensive assessment of your current communications activities, research your industry and identify your specific niche market. We’ll also help you identify your goals and success criteria – once we know your destination, we can plot a course to get you there.
2. Communicate – Our Navigation Report includes tactics and a content calendar with relevant dates, activities and opportunities that align with your messaging and give you the coordinates to optimize your marketing and communications strategy. Don’t have time to manage your activities? Take advantage of our monthly packages, which can be customized to meet your needs.
3. Capitalize – Our Navigator Plan includes practical and effective measurements to help you stay on track. We’ll help you measure progress, tweak tactics, and easily take advantage of new opportunities as they arise.
Once you’ve approved your Navigator Plan, count on us to manage your marketing and communications activities. We provide a wide range of services, including:
- marketing and communications strategy development, implementation and measurement
- brand research and auditing
- writing, editing and confidential ghostwriting for news releases, marketing materials, newsletters, blogs, social networks, video scripts and websites
- website development, maintenance and monitoring
- photography and videography, including animated and live videos
- podcasting services, including interviews, recording, editing and hosting
- social networking planning, management and monitoring, including content development and analytics reporting
- assessment activities including research, focus group implementation, surveys and related reporting
- event management for special events and presentations
We also offer packages with a monthly subscription – contact us for a custom solution:
The Essential Brilliant Profile
- A 2 minute professionally shot and branded video profile.
- Full corporate photography session for you and your staff. (3 headshots each)
The Podcaster Advantage
The Website Optimizer
Are you struggling with keeping your website current and relevant? We monitor and maintain your website, post news and updates, and stay on top of new technologies to optimize this valuable resource. This is an ideal package for a business wanting to maintain an online presence, without the time commitment and in-house technical expertise. We recommend pairing this package with our online social network package, and we offer discounted fees for combined packages.
The Social Networking Strategy
We’ll develop, maintain and measure your social networks, developing content in collaboration with your team, and based on your industry, trends and your success criteria.
The social networking package includes:
- content development, management and monitoring of your social networks
- monthly analytics reporting
- quarterly reporting of new trends, recommendations and new platforms